July 2025
We’ve been busy recently relocating our circular baby closet down to the lovely South Coast and escaping the hustle and bustle of London SW19. It’s a great place and filling up now with holiday makers enjoying the pretty villages and country pubs as well as the beautiful Dorset coastline and all the activities it has to offer.
And one of our favourite sustainable brands, Kite Clothing, are literally down the road from us!
It’s been a hot one so far this summer with three heat waves already here in the UK, although it’s becoming unpredictable now with showers and heavy rain crossing the country. And how expensive is it to buy seasonal summer baby clothes, when the seasons are so variable! But there’s no need to splash out for clothes you don’t need for long.
Head over to our holiday shop to browse our lovely summer collection. Be sure to take a look at our baby swimwear. Remember not all swimwear’s created equal! Look for swimwear with UPF +50 if you’re using an outdoor pool or at the beach. Clothes for indoor pools in swimming baths don’t need the same amount of protection as for outdoors. So please do check and always use a sunscreen outside. For more information on what to consider please check out our guide here.
Just a quick mention on our thoughts about the rise of second hand clothes. A recent article by the BBC mentioned that people were using charity shops like bins! They are not considering the condition of the clothes. This is so frustrating for charity shops as nasties in the clothes, and their poor condition make them impossible to sell. Charities are left with more costs to dispose of them. Second hand shouldn’t be second rate, but most parents just don’t have the time to look after their baby’s clothes.
A stain may need to be treated, one or more times before it’s removed, and repairs take time. Let’s face it if your baby isn’t going to wear the clothes again, you’re unlikely to bother cleaning or repairing the clothes. That’s why we believe renting baby clothes is better than second hand. Our clothes are clean, and presented beautifully, and they’re beautiful clothes too. We work really, really hard to keep them in the best condition, so we can keep them in circulation longer and out of landfill. If you haven’t tried renting yet, please give it a try. And if you register first we’ll email you 10% off your first order.